Santa Barbara City College in Santa Barbara, California, profiles hoop maker Jaime Powell in The Channels Online: "It all began five years ago at a String Cheese Incident concert in Las Vegas, when Powell picked up the awe-inspiring hoop. As her "hula hoop guru" friend further coaxed her into the growing subculture of hoopers, Powell began learning the tricks of the trade and even started making her own. ... Requiring hand-eye coordination, rhythm and agility, hula hooping may be just the thing for someone looking to improve his or her overall physical condition. According to Powell, it is most rewarding simply because 'picking up a hula hoop is fun.'" Full story: The Channels Online